If you're in a band or you're persuing a solo career, you've realized that it is necessary to create an online presence. A website is essential in that it is the central hub where all your on-line activities converge. There are several essential components of a Band Website that anyone thinking of going through this process should consider. We are going to outline those elements to give you a better understanding of how to approach this task and complete it without complications.
You need to showcase your music. Give your fans a way to listen to your music through a music player, embedded tracks, or MP3 downloads. Usually when someone visits your site it is the direct result of an internet search. Visitors that find you online are possibly looking to purchase one or more of your tracks. If you don't give them a way to get them, they might leave never to return. This could result in potentially hundreds or thousands of dollars in lost revenue.
Secondly, having a schedule of upcoming events is hugely vital to success. On the calender of events make sure you include all the pertinent information that in any way has to do with your band. When your fans find this great resource, they will inevitably return to see what your band is doing next.
A good newsletter is the third element every band should include on their website. Place a sign-up form on your site and encourage your fans to join. This will provide you with the opportunity to communicate to all your fans about upcoming shows and band news. Giving away a bonus track to anyone who joins is a great strategy to build a huge fan-base fast!
A social media strategy is the fourth crucial step in creating a profitable online website. With the popularity of Facebook and Twitter soaring, a band should provide as many avenues as possible to create a social buzz about their music. With a website you can place social media sharing buttons that connect directly to the web properties. This is the best way by far of getting your message out to your fans and potentially getting it to go "viral" .Array
A contact page is needed for several reasons. Most importantly, to provide interested venues a way to contact your band and possibly book a gig. Without this page you will be passed over for other acts or shows. When creating your page, make sure to include a phone number and an email that is hosted on your own domain. It's quite easy to do and should look something like email@example.com. This is much more professional looking and is sure to get you more offers. Building a site on WordPress allows you to easily create customizable contact forms that are professional looking. When gathering prospects information, you should ask for:
- Their Names
- Their message
- How to contact them
- The date of their event
- Special Instructions
Reserve finding out the rest of the details once you are talking to them directly. The elements laid out here are meant to be a basic outline of where to start when building your bands website. Once you get established, you will probably want to include more and possibly monetize your site with some branded merchandise so that it generates some supplemental income for your band.
If you're seeking to build a website for your band, there is really no better way to do so than on a WordPress platform. It is extremely simple to get up and running in an afternoon. I endorse using Band Themes for WordPress. Their themes come complete with all the essential elements of a good Band Site, and anyone who can copy and paste, or drag and drop content can have a site up and running in as little as an afternoon.
Take a look at some websites that were made with Band WordPress Themes
Click on the images to find out more about these themes